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			<title>Industry News Feed</title>
			<link>http://www.newmediapartners.co.uk/index.php?id=11</link>
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			<copyright>New Media Partners 2007</copyright>
			<ttl>120</ttl>
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				<title>Google TV to launch this year</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=841</link>
				<description><![CDATA[ The new Google service will bring the web to TV screens – the announcement comes a week after a new version of Apple TV was unveiled ]]></description>
				<pubDate>Wed, 08 Sep 2010 10:08:00 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Online multiplayer 'driving sales decline'</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=840</link>
				<description><![CDATA[ Michael Pachter thinks year-on-year comparisons will continue to decline unless publishers move to monetise online play ]]></description>
				<pubDate>Wed, 08 Sep 2010 09:59:16 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Rivals can't copy Kinect</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=839</link>
				<description><![CDATA[ Microsoft says rival firms face a tough time trying to replicate the software powering its new motion camera ]]></description>
				<pubDate>Wed, 08 Sep 2010 09:53:31 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>PlayStation 3 update targets hardware hacks</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=838</link>
				<description><![CDATA[ Sony has closed a loophole that allowed users to run software that enables pirated games to be played on the PS3 console ]]></description>
				<pubDate>Wed, 08 Sep 2010 09:49:53 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=838</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>BBC iPlayer gets social revamp</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=837</link>
				<description><![CDATA[ The updated BBC iPlayer was set to go live on 6th September, following four months in beta ]]></description>
				<pubDate>Tue, 07 Sep 2010 09:25:08 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Orange and T-Mobile merge networks</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=836</link>
				<description><![CDATA[ Customers of Orange and T-Mobile will soon be able to hop between the two mobile networks ]]></description>
				<pubDate>Tue, 07 Sep 2010 09:23:40 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Blinkbox hits the sofa with Samsung</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=835</link>
				<description><![CDATA[ UK online video service Blinkbox has extended its living room presence with a debut on Samsung's range of internet-connected TVs ]]></description>
				<pubDate>Fri, 03 Sep 2010 11:11:40 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>ITV Studios names arts head</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=834</link>
				<description><![CDATA[ ITV's in-house production arm ITV Studios has named former South Bank Show exec producer Jonathan Levi as its new head of arts and popular culture ]]></description>
				<pubDate>Fri, 03 Sep 2010 11:09:56 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=834</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>PS3 iTunes rival revealed</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=833</link>
				<description><![CDATA[ The service is called Music Unlimited Powered by Qriocity ]]></description>
				<pubDate>Fri, 03 Sep 2010 11:07:31 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=833</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>3D Blu-Ray for PS3 next month</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=832</link>
				<description><![CDATA[ Next-gen console to receive 3D Blu-ray support next month ]]></description>
				<pubDate>Fri, 03 Sep 2010 11:05:30 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=832</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Virgin Media steps up battle over broadband speed advertising</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=831</link>
				<description><![CDATA[ Cable provider promises monthly average speed tally, and publishes survey claiming 93% of public support its case ]]></description>
				<pubDate>Thu, 02 Sep 2010 10:34:17 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Apple launches social network for music called Ping</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=830</link>
				<description><![CDATA[ Apple has launched a social network as part of the latest version of its iTunes software ]]></description>
				<pubDate>Thu, 02 Sep 2010 10:31:47 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=830</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Sony readying iTunes rival?</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=829</link>
				<description><![CDATA[ Reports claim that platform holder will unveil new digital sales platform at the Berlin IFA ]]></description>
				<pubDate>Thu, 02 Sep 2010 10:27:45 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>3 overhauls mobile portal with greater ad format options</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=828</link>
				<description><![CDATA[ Mobile operator 3 has overhauled its mobile portal with more flexible inventory to attract advertisers ]]></description>
				<pubDate>Thu, 02 Sep 2010 10:23:12 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=828</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>iPod outsells DS and PSP combined</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=827</link>
				<description><![CDATA[ Apple claims handheld dominance; Game Center arriving next week; 120m iOS devices shipped ]]></description>
				<pubDate>Thu, 02 Sep 2010 09:42:44 +0100</pubDate>
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				<dc:creator>New Media Partners</dc:creator>
				
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				<title>SocialDeck next for Google buyout</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=826</link>
				<description><![CDATA[ Google continues to build new empire from acquiring social studios ]]></description>
				<pubDate>Wed, 01 Sep 2010 09:49:22 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=826</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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			<item>
				<title>Shed reports profit hike</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=825</link>
				<description><![CDATA[ Shed Media, the UK indie that Time Warner has recently taken over, has posted a sharp rise in revenue and profit in the first six months of the year, despite "turbulent" market conditions ]]></description>
				<pubDate>Wed, 01 Sep 2010 09:47:03 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=825</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>Orange rolls out high-definition voice for mobiles</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=824</link>
				<description><![CDATA[ Mobile firm Orange has become the first UK network to use a technology that offers higher quality voice calls ]]></description>
				<pubDate>Wed, 01 Sep 2010 09:43:47 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=824</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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			<item>
				<title>BBC Worldwide names new strategy head</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=823</link>
				<description><![CDATA[ BBC Worldwide has appointed a McKinsey & Company consultant as its new head of strategy ]]></description>
				<pubDate>Wed, 01 Sep 2010 09:39:25 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=823</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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				<title>iPod hits a sour note as apps take over</title>
				<link>http://www.newmediapartners.co.uk/index.php?id=822</link>
				<description><![CDATA[ The slump in sales of Apple's device are a concern for music industry which looked to the iPod to boost download sales ]]></description>
				<pubDate>Tue, 31 Aug 2010 11:08:58 +0100</pubDate>
				<guid isPermaLink="false">http://www.newmediapartners.co.uk/index.php?id=822</guid>
				<dc:creator>New Media Partners</dc:creator>
				
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